A promotion package for the release of an album, to include a music promo video, together with two of the following three options:
1. a website homepage for the band;
2. a cover for its release as part of a digipak (CD/DVD package);
3. a magazine advertisement for the digipak (CD/DVD package).
To create a brand identity I had to use reoccurring objects and messages to deliver the viewers an image of the artist not just as a singer but as a whole brand.
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